shop tour :: SMUG




This morning we head to Camden Passage in Islington, a pedestrian thoroughfare dating back to the 18th century. Tucked between the vintage shops and busy eateries, you will find a quirky lifestyle store called SMUG.




Owned and run by Lizzie Evans, SMUG carries an eclectic mix of homewares, jewelry, paper goods, vintage furniture and kitchenware that are made mostly by London based makers. Lizzie also works with her favourite designers to create exclusives for SMUG including wooden owls by Matt Pugh and plush owls by Chloe Owens as pictured above.


SMUG, 13 Camden Passage, Islington, London N1 8EA
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photos by Ana Maria – an LA native currently living in London, UK with a love for flea markets and a flair for diy. Follow her travel adventures and crafty endeavors on her blog.

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Comments (4)

  1. Abigail @ abigail*ryan

    So great to see more interior shots of SMUG… they stock our lovely tea-towels, but as yet, we haven’t had a chance to get to London for a gander… Lizzie does an amazing job of the merchandising, everything looks SO tempting!

    This has just made me want to visit even more!! ;)